Scaling with purpose
Impact, simplicity, and sustainable growth — starting in the UK, then expanding.
Calling Bear is built for impact, simplicity, and sustainable growth, initially in the UK and then aiming to move into other jurisdictions. Care for vulnerable people has no borders.
Commercial thesis
- • No hardware = no manufacturing costs
- • 80%+ SaaS margins
- • 12M+ UK addressable market
- • 20M+ elderly by 2030
Growth levers
Scalable revenue through premium features, insurer partnerships and anonymised insights — within a dignity-first, wearable-free model.
For our users we plan to continually refine our product, adding new features and premium features — always guided by objective feedback.
Join us in redefining safety with compassion and commercial sense.